Facebook announced yesterday a change in its algorithms will have a strong impact on what appears on the home / news page for users. The “Low Quality” label will henceforth be placed on sites with not reliable topics and articles, as well as those filled with malicious ads, which makes them appear low on the homepage.
The same applies to content that includes adult-targeted content ads, as well as ads that promote unsupported food systems.
This step will target and combat the spread of phantom news, as many users publish false information that appears to a large number of people.
Conversely, news with high-quality content will appear more widely on the social network. Facebook has reviewed hundreds of thousands of pages and has been able to identify those pages of low quality content and will use that data supported by artificial intelligence to automatically determine this type of content in the future.